When you hear the words “business” software and reporting, images of binders filled with spreadsheets, charts, and footnotes might come to thoughts. Perhaps conference rooms are filled with executives trawling through slide presentations. These are only a few examples of what the future holds for business software and reporting. The reality is that the new technology for business software and reporting will be one that creates the most value for businesses.

This is because the digital technologies that allow the modern age of report creation will allow humans to take on more help: how data room documents are organized for easy retrieval more exciting tasks. Machine learning and cognitive tools will handle much of the gruntwork of gathering data, creating reports and distributing them. This will enable humans to concentrate on more enjoyable and fulfilling tasks.

It is possible to streamline company operations, improve productivity, and make better choices with accurate and current data using the right reporting platform. It is essential that the reporting and analytics platform for business doesn’t turn into an unnecessary burden for users, but an effective tool. This is what PLG is all about.

The winners in the new world of business software and reporting are those that realize they need to be driven by their products in the fullest sense of the word. They will use their products as engines for acquiring customers growth, retention and expansion. They will also integrate PLG into the process of designing, developing and the delivery of their products. Download the full report and learn how to thrive in a new era of software for business. It will also change the way you approach reporting and analytics.